Boujee Bougies

A Postmodern Perfume can be created by anyone, anywhere, using any creative direction and pragmatic methodologies. Providing the product itself is safe to use, providing the end result fulfils its aims, nothing else should be prescriptive.A Postmodern Perfume may also come from people who think about the broader trade we operate in a little differently from the norm. From farming, green chemistry, supply chains, creation, education, transparency, authenticity, marketing, new distribution channels, new retailing… the era of Postmodern Perfumery is already here.There are already dozens of individuals and brands which could be said to be postmodern in their perfumery approach – they exist outside of the overly marketing-led and artificially gatekept perfumery paradigm.A postmodern perfume does not assume that perfume is only worn by a certain kind of person, in a certain kind of way. A postmodern perfume is not marketed based on a borrowed quote based on a 20th century idea of a woman. Designer Boujee Bougies has 6 perfumes in our fragrance base. Boujee Bougies is a new fragrance brand. The earliest edition was created in 2023 and the newest is from 2024. more...